COL1972 launches the COVID-19 "Life Is Essential" face masks to counter the "Abortion is Essential" masks. The masks give back to pro-life organizations while ...

COL1972 names Abby Johnson of "Unplanned" as Global Fashion Brand Ambassador. Two inspirational powerhouses merge to collaborate on a mission to celebrate life.

At CPAC, Carla D'Addesi interviews Charlie Kirk from Turning Point USA, Producer Joe Knopp of "Unplanned," and Build the Wall's Jen Lawrence.

COL1972 created a limited edition black hat to grieve the loss of a baby's rights in NY and across America. The U.S. pro-life movement is winning.

COL1972's first Pop-Up Shop will serve thousands of 'lifers' attending the Students for Life of America conference in Maryland.